Track and Permission.

This is a print screen taken from my sent box, in which I have emailed the managers of the artist Mikill Pane for permission to use his song ‘Blag It’. The email explains the circumstances in which I shall use the track and for what purposes. The contact information on his website www.mikillpane.com lists these two contacts as his managers. I have received no reply and can only take this is as acceptance to use the track. There has been no email stating any intent that I can’t use the track so I have decided to go ahead with the using of this track.

Below is the track taken from the artist’s Soundcloud page using the sharing link? I was drawn to the artist before the song and chose the song after going through songs in which I liked and secondly didn’t already have a music video for them. The first draw for this song is the strong back beat that overlays the track. It is a lively beat that is fast enough to use different music videos to, and most importantly it wasn’t to slow that I was limited to keep the video slow and flow with the music more.

Alongside this enthusiastic back beat, the vocals are clearly split into three clear verses and four choruses throughout the song. This clear change between verses was something that interested me as I could have a total of three sets/locations. This chorus is also very catchy and the story behind the lyrics is something that many people can relate to. This will help sell the single and the music video as it will allow an identity behind the song. This is a component of the users and gratifications model and will rally the audience behind the identity of something they have indulged in.

The lyrics of the song are very clever and flow seemingly effortless amongst verse and line. They are also spilt so that I can play around with a lot of matching the lyrics and visuals something which is present in Goodwin’s theory of music videos.

 

Overall I chose the song due to its upbeat, dance rhythm that allows lots to be played around with a fast video that coincides with the video or a slow video to contradict the pace of the beat. Also because of the lyrics and how the audience can relate to the meaning and how the lyrics can be matched to visuals on screen.